详细内容

菩萨顶 | 天然活水,层层过滤

品牌视觉全案设计|菩萨顶

Brand Visual Full Case Design|Pusading


菩萨顶是梁平县的山泉水品牌,其水源来自海拔1200余米高的菩萨顶天然山泉水,我们将菩萨顶“天然活水,层层过滤”的特点融入logo的形象设计中,从视觉上凸显出菩萨顶“健康·生态”的核心属性,让品牌logo更具记忆点。


我们以英文品牌名作为logo主体,结合菩萨顶活水水源的特点,用波浪符号首字母P进行了变形,同时波浪符号叠加变形,表达生态和层层过滤。整体视觉设计简约,配合上蓝色色调,体现菩萨顶健康水的特点。


Pusading is a mountain spring water brand in Liangping County. Its water comes from the natural spring water of Bodhidharma Peak, which is more than 1,200 meters above sea level. We integrated the characteristics of Pusading's "natural water, filtered through layers" into the logo's image design, which visually highlights Pusading's core attribute of "Healthy and Ecological" and makes the brand logo more memorable. We incorporated the characteristics of Pusading’s "natural living water, layer by layer filtration" into the logo image design to visually emphasize Pusading's "healthy-ecological" core attributes and to make the logo more memorable.


We used the English brand name as the main body of the logo, combined with the characteristics of the living water source of Pusading, and deformed it with the initial letter P of the wave symbol, and at the same time, the wave symbol was superimposed and deformed to express the ecology and layer-by-layer filtration. The overall visual design is simple, together with the blue color tone, reflecting the characteristics of Pusading Healthy Water.



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WS DESIGN 2008-2024

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