品牌视觉+空间整合 | 蛙鱼潭

Brand Visualization+Space Integration | Frongish Pond

蛙鱼潭是由从事餐饮连锁行业20余年的义门白家专业团队历经4年研发并推出的重庆火锅新品牌，集麻、辣、鲜、香、滑、色、味俱佳于一体，拥有汤色红亮，辣而不燥、爽口爽心、回味无穷等特点！

蛙鱼潭的底料是由72种天然香料药材秘制而成，产品以美蛙鱼头为主打，现杀现煮，纯天然绿色无添加，麻辣鲜香，爽口嫩滑。适合各个年龄阶段的消费者，老少皆宜。

美食中有一道著名的菜式名为“鱼羊鲜”，即鱼肉和羊肉一起混煮，其味鲜美无比，据说，“鲜”字便因此由来。而蛙和鱼的美味组合，经72味秘制香料调制，同样鲜美入味，肉质更肥滑细嫩。因此，我们效仿仓颉造字，将蛙与鱼象形结合。

Frongish Pond is a new brand of Chongqing hot pot developed and launched by the professional team of Yimen Baijia, who has been engaged in the restaurant chain industry for more than 20 years, after 4 years of research and development. It is a combination of hemp, spicy, fresh, fragrant, slippery, colorful and tasteful in one body, and possesses the characteristics of red soup, spicy but not dry, refreshing and refreshing and endless aftertaste, etc. The base of Frog Fishtank is made of 72 kinds of natural spices and herbs!

Frongish Pond's base is made of 72 kinds of natural spices and herbs, the products are mainly American frog fish head, freshly killed and cooked, pure natural green without additives, spicy, fresh and fragrant, refreshing and tender. It is suitable for consumers of all ages, young and old.

There is a famous dish called "Fish and Lamb Fresh", that is, fish and lamb are mixed together and boiled, the flavor is delicious, and it is said that the word "fresh" comes from this. The delicious combination of frog and fish, prepared with 72 secret spices, is also delicious and the meat is even more fatty and tender. Therefore, we followed the example of Cangjie and combined the frog and fish into a pictogram.